| TNGD28 |
Graphics Design Project with International Profile, 12 ECTS credits.
/Grafiskt designprojekt med internationell inriktning/
For:
GDK
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Prel. scheduled
hours: 44
Rec. self-study hours: 276
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Area of Education: Humanities
Main field of studies: Graphics Design and Communication
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Advancement level
(G1, G2, A): G2
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Aim:
The course aims to provide theoretical and practical knowledge in participating in various communication projects on an international market.
After completing the course course the students shall be able to:
- describe how companies internationalize and how cultural differences can affect a company's operations
- apply basic theories and models of market analysis and international communication and present them in a scientific report form
- Plan and conduct a market communicative projects with an emphasis on visual communication.
- write, design and produce a report that can convince a customer about the suitability of the proposed solutions.
- make relevant, creative and high-quality visualizations of concrete communication actions in different media.
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Prerequisites: (valid for students admitted to programmes within which the course is offered)
Previous courses in the programme.
Note: Admission requirements for non-programme students usually also include admission requirements for the programme and threshhold requirements for progression within the programme, or corresponding.
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Organisation:
The course is organized in:
- Lectures
- Tutoring
- Workshops
- Seminars
- Reports
The course continues throughout the all semester.
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Course contents:
- Plan for marketing communication campaign
- Cultural conditions for communication projects
- Planning
- Creative Brief
- Customer Presentation
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Course literature:
Literature from previous courses, lecture material and handouts.
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Examination: |
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Hand-in assignment
Hand-in assignment
Hand-in assignment
Hand-in assignment
Project work
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1 ECTS
1 ECTS
1 ECTS
4 ECTS
5 ECTS
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Course language is Swedish/English.
Department offering the course: ITN.
Director of Studies: Camilla Forsell
Examiner: Tommie Nyström
Course Syllabus in Swedish
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